Page 7 - ROLLAIR | General Catalogue 2023
P. 7
Visual identity Logo Visual identity Logo IranAir visual identity extended guidelines / July 2017 5
THE VERSIONS
On this page you can see the different versions of
the IranAir logo, in the corporate colours, in positive
and negative, and respective versions in black and
white. The most appropriate colour and format shall
be chosen according to production specifications.
Below you can see the different references for correct
application.
Registered trademark Vertical alignment Black and white Silver CMYK or PMS Vs RGB
Some countries are We can align the logo We use the We use a silver option According to the
legally obliged to use the vertical when needed due monochromatic, black in special cases in production specification,
Registered Trademark. to space restrictions. and white version when merchandising. we can choose between
Use only if legally we are not working with the direct ink version
required. colour (i.e. in the press). (Pantone) or the four
colour version (CMYK)
for printing application.
For on-screen viewing,
we use the RGB version.
Negative version. Colour Silver option - merchandising special cases Negative version. Black & white
®
Positive version. Black & white Registered trademark Vertical alignment