Page 18 - ROLLAIR | General Catalogue 2023
P. 18
16 IranAir visual identity extended guidelines / July 2017 Visual identity Secondary graphics
OUR SIGNATURE SYSTEM
Size of the logo Position of the logo
To apply the IranAir signature system, the first step
is to calculate the approximate size of the logo with
respect to the format used.
In vertical and square formats, the width of the logo
must equal 1/5 of Y, “Y” being the bottom of the
page.
For horizontal formats, the width of the logo must
equal 1/6 of Y, “Y” being the bottom of the page.
Position of the logo
The IranAir logo is always placed in the upper right
part of the layout.
The position of the IranAir logo with regard to the
margins of the document is 3 times the “n” for the
top and right margins, and at the bottom we leave a 1/5 Y
protective area of 4 times the “n”
Size of the logo
Y Y
Horizontal formatsmats Vertical and square formats
x 6 x 5